2026 Toyota GR86 Pricing Analysis

Pricing by Popular US Cities

Market Area: Nationwide

Key Insights

• Highest Average Prices in Los Angeles: The average price in Los Angeles, CA ($46,293) is the highest among the selected cities, likely influenced by higher demand and market dynamics.
• Lowest Pricing in Atlanta: Atlanta, GA, shows the lowest average price at $40,420, suggesting better availability or price-sensitive buyers in that market.
• Price Variation with Inventory: Despite having similar total listings, the larger average price difference indicates potential regional demand variations, especially between Los Angeles and Atlanta.

City-Level Pricing

Pricing by Trim Packages

Key Insights

• Dominant Trim in Inventory: The Premium RWD trim has the highest listing count at 349, indicating it is the most popular choice among buyers.
• Pricing Disparity Across Trims: The Yuzu Edition RWD commands a significantly higher MSRP of $36,365, offering extras that appeal to performance-oriented buyers, while the base RWD trim is priced at $31,400.
• Feature-Rich Premium Option: The Premium RWD trim offers a comprehensive set of features that could justify its higher pricing and popularity, enhancing its market appeal.

Trim-Level Details

Pricing Analysis by Model Year

Key Insights

• New Model Premium: The current model year, 2025 Toyota GR86, is priced at $33,137, showing a +2.4% increase versus its MSRP, indicating strong demand for newer models.
• Declining Prices with Age: Older model years experience significant depreciation, with the 2017 Toyota GR86 priced at $17,115, down -34.6% from its original MSRP.
• Moderate Depreciation in Recent Models: The 2022 and 2023 model years hold value better than older years, with price changes of -0.9% and -5.2%, respectively, reflecting buyer preference for recent models.

Model Year Pricing

These recommendations are based on CarGurus' proprietary market data from May 21, 2026, CarGurus experts' opinions, and generative AI.