Price Analysis accuracy?

10

Asked by GuruL24HX Apr 23, 2019 at 10:40 PM about the 2019 Mercedes-Benz GLE AMG 43 Coupe 4MATIC

Question type: Shopping & Pricing

How accurate is the Price Analysis on new cars?  How about the Instant
Market Value for new cars?

I looked at a 2019 new car with an MSRP of $82K.  Edmunds put the TMV at
$78K and the invoice at $76K.  However, the CarGurus price analysis says the
IMV is $71K and a great deal is $66K.  So is a dealer really going to sell a
brand new, never titled $82K car at a 20% discount to MSRP and 13%
discount to invoice?

2 Answers

I would use the invoice price as a negotiating point. No dealer is going to discount 20% off of invoice.

10

Thank you F_O_R. I would agree. At this point and in this case, the CarGurus IMV and Price Analysis tool doesn't appear to be accurate.

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