If a car is advertised for a certain price.. even if it's low, do they have to honor it or can they change it once you inquire about it

It really depends. If you see it online marked $0, they want you to inquire. Dealerships sometimes have online special prices (lower) than if you walk into the dealership and check out the same car in person. Its best to check out the car you want online to get an accurate price range and see if they have it advertised for a specific price. You then could make an appointment and mention where you saw it. Old listed arent always honored and usually will say prices subject to change. As for an individual party, they technically can ask what they want even if different from original price. You dont see it too often if the posting isnt old, but sometimes typos can happen or they seek more if KBB/Black List/ or Autotrader report the cars worth going up in value.

So basically they can do whatever they want price wise when listing a vehicle. What a load of bull$hit !

What steps does Car Gurus take to make dealerships honor the prices listed? Is car Gurus a trusted company that consumers can depend on to make the car shopping experience more pleasant?

Is it legal for a car dealership to advertise a car so it comes up as a "GREAT DEALl" on CARSGURU but the price is higher when you contact the dealership? If the dealership tells you the added fees of $500 are things they have done to the vehicle and they will charge you for it, is this legal? If they tell you you MUST take on a tire/windshield warranty for $200 for 6 months, is this legal? Is it legal to not advertise these $700 extra dollars on the "GREAT DEAL" price listed in CARSGURU?

I was just told that the price on their website and CarGurus goes up by almost $3000 unless I finance with a specific credit union in Nashville. But I'd have to live in Nashville.