New & Used 2026 Lexus RZ for Sale nearSanta Barbara, CA

2026 Lexus RZ Pricing Analysis

Pricing by Popular US Cities

Market Area: Nationwide

Key Insights

• Highest-Price Market: The Los Angeles, CA market leads with an average price of $49,900, indicating strong demand and possibly limited supply.
• Best Value: The Atlanta, GA market offers the lowest average price at $46,984, suggesting a more favorable buying environment for shoppers.
• Inventory Drives Stability: With 5 listings, Los Angeles, CA not only has the highest price but also the most inventory, which may help stabilize pricing in that area.

City-Level Pricing

Pricing by Trim Packages

Key Insights

• Volume Leader: The 450e Luxury AWD trim has the highest inventory with 105 listings, indicating strong consumer interest in this configuration.
• Premium Spread: The 450e Luxury AWD trim, priced at $57,000, is significantly higher than the 350e FWD trim at $46,000, highlighting a 23.9% price difference that reflects varying feature sets.
• Drivetrain Effect: All trims with AWD have higher prices compared to their FWD counterparts, suggesting that consumers are willing to pay a premium for all-wheel drive capabilities.

Trim-Level Details

Pricing Analysis by Model Year

Key Insights

• New-Car Premium: The 2026 model year shows an average price of $63,796, which is 38.7% above its starting MSRP of $46,000, indicating strong demand for new models.
• Depreciation Curve: The 2023 model year has the steepest depreciation at -43.9%, suggesting that buyers may find better value in newer models rather than older ones.
• Best Value Sweet Spot: The 2025 model year is priced at $45,330, which is only 5.9% above its starting MSRP, making it a potentially attractive option for budget-conscious buyers.

Model Year Pricing

These recommendations are based on CarGurus' proprietary market data from October 28, 2026, CarGurus experts' opinions, and generative AI.