Scion Experts

#1 Tom Demyan
Tom Demyan
Reputation 210
#2 Bob Beaman
Bob Beaman
Reputation 70
#3 David Bennett
David Bennett
Reputation 40
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Scion Make Overview

Scion Questions

Meliza R. Hernandez
0

Why Does Check Engine And Vsc Light Come On And Stay On Each Time I Drive F...

Why does the check engine and vsc light come and stay on if I'm going on a long trip or up and down steep hills? I have a 2010 scion xb

3 views with 1 answer (last answer 4 hours ago)
april0552
0

I Have Scion 20010 The Gas Tap Was Loss After Four Days The Engine Light Tu...

6 views with 1 answer (last answer 4 days ago)
Rena S
0

What Does Wrench Symbol Indicate?

I have a new Toyota Scion ia

15 views with 1 answer (last answer about a week ago)
travelEssunnny2
0

My ? Is, What Is A Great Deal And A Good Deal? Is It Based On Priced Marked...

11 views with 1 answer (last answer about a week ago)
TeaMen6277
0

2005 Scion Xb Ignition Coil Interchangeable With 2005 Scion Tc Ignition Coi...

My fiancée's 2005 Scion XB is misfiring on the third cylinder. I replaced all the spark plugs, and made sure to gap them properly. However, it still had issues. My friend had me switch the thir...

1 view with no answers yet

Scion History

Ah, youth.  It is a powerful market, catered to by the film industry, fashion world, TV producers, and of course automakers.  Dismayed that its average buyer was 48 years old, Toyota wanted to bring in a younger, hipper Gen Y crowd, to build brand loyalty over the years.  To do this, it created the U.S.-based Scion division.  Scion's mission is to produce affordable compact entry-level cars that appeal to younger buyers with attention-grabbers such as top fuel economy, copious customizable accessories and a hassle-free, non-negotiable Pure Price sticker concept.

The first Scions debuted at the LA Auto Show in 2003.  Both the Scion xA 5-door hatch and xB 5-door wagon had a limited release and were rebadged Japanese cars.  Not until they were joined by the first true Scion model, the tC 2-door hatch, in 2004 did the brand go nationwide.  The xB is the most popular of the Scions, accounting for 40% of sales, and is the most recognizable, with its boxy, milk-truck look.  Though unique at the time, this layout was perfect for hauling cargo or college buddies.  The xA featured more traditional rounded lines.  Both started out with a 1.5-liter, 108-hp I4 engine.  The sportier tC hatch is powered by a 2.4-liter DOHC I4 that gets 161-hp.  

What makes Scion notable and appealing to younger buyers is the array of aftermarket options.  With a list of 40 accessories both inside and out, drivers can customize their car to their lifestyle.  A highly sought after subset of the Scions are the limited edition Release Series, which Toyota offers in small numbers usually as part of a marketing campaign.  

Since its debut, the subcompact Scions have inherited a few competitors from the Honda Fit and Chevy Caliber, and 2008 will see its first refresh of the line.  In 2008, the xA is replaced by the xD, which carries a longer wheelbase and gets a more powerful 1.8-liter, 128-hp I4 engine.  The tC remains the same, but the xB undergoes some restyling.  Still boldly square, more cargo space has been added, edges softened, split-folding rear seats included, and it now shares the 2.4-liter engine with the tC, though it only hits 158-hp.  As further candy to tempt Gen Y buyers, both the xB and xD will come standard with iPod ports.