Mercury Make Overview
Interior Dome Light Keeps Coming On And Off - If I Take The Bulb Out Will I...
Interior dome light comes on and off while the car is off and all doors closed
2002 Mercury Cougar That I Am Having Radiator Issues With. The Fan And The ...
I just bought a new radiator cap and still having the same issue.... ?
How Replace Alternator In 91 Mercury Capri? Please & Thx!!!!
Alternator Belt Problems
Hi I just purchaced a 1993 Mercury Capri non turbo Within approx ten minutes of driving the belt that runs both the alternator and water pump (which was squeeling) broke I bought a replacment and in...
I Have A 2014 Mercury Mountainer I Think Its Stuck In 4wd If I Turn The Whe...
I dont think it has auto trac but does have 4wd if I cant turn it off can I dissable it mechanically or by fuse
Older Mercury Models
|Mercury Bobcat||Mercury Capri||Mercury Comet|
|Mercury Lynx||Mercury Marauder||Mercury Mariner Hybrid|
|Mercury Marquis||Mercury Meteor||Mercury Monarch|
|Mercury Mystique||Mercury Park Lane||Mercury Topaz|
|Mercury Tracer||Mercury Zephyr|
Mercury began in 1939 as a subsidiary of the Ford Motor Company. Its purpose was to provide a middle ground between the lower-runged Ford products and the premium Lincoln line, making them the Mama Bear, if you will, of the Ford empire.
Mercury, of course, is named for the Roman god of war, and his image was the brand's symbol in the beginning years. The icon has changed from an M to a cat and back to a modified M again, this time taking a waterfall shape. Model names have followed with these themes, running from a series of feline names (Cougar, Bobcat, and Lynx) to the current lineup loaded with initial Ms (Mariner, Milan, Montego, Monterey, Mountaineer, and in semi-conformity, Grand Marquis).
Mercury's sale history has seen peaks and valleys, but geneally more of the latter. Its survival as a brand is in question, although those doubts are not coming from the Ford Motor Company camp. It helps that the current selection now offers a truly green vehicle, the Mariner Hybrid, although hybrids in general may be losing popularity; their higher MSRP and not-that-exceptional highway fuel economy may lose the nod as other technologies come up to speed in maximizing fuel economy.
The Mercury brand still has its strength in quasi-luxury sedans, with ranging in size from the Milan to the Montego to the Grand Marquis. The lineup lacks a sporty car and loses its minivan after this year, as the Monterey has been discontinued.