Kia Experts

#1 Tom Demyan
Tom Demyan
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Kia Make Overview

Kia Questions

Royce Newton

2006 Kia Spectra Ex Is Knocking When Turning Right Tie Rod Ends Are Good Bu...

Ball jonits are good and the brake pads are not loose sway bar is good as well all rubber mounts for the control arms are good as well

9 views with 7 answers (last answer 11 hours ago)

Code For Low Fuel Rail Pressure.

Car came into shop hardly running, had codes for random misfire, O2 sensor voltage low and high, fuel rail pressure low, did a complete tune up, replaced the O2 sensors, replaced the fuel pump assem...

14 views with 2 answers (last answer 19 hours ago)

How Can Water Get Into The Rear Passenger Floor? The Windows Are Tight, The...

After big rain a few days ago, I found an inch of water on the floor of the rear passenger side only. I thought window may be open. It rained the next day and there is more water. The seals are good...

7 views with 2 answers (last answer about a day ago)

How Do I Get The Dash Clock Out So It Can Be Repaired?

Roman numeral clock small hand is off the center sprocket. so it's always at 6! how can I get it out to repair?

2 views with no answers yet

What To Do If There Is No Sound Coming Out Of The Speakers Of My Car

Everything is working except that there is no sound out of the speakers

2,389 views with 9 answers (last answer 2 days ago)

Older Kia Models

Kia Cee'd Kia Cerato Kia Mentor
Kia Picanto Kia Potentia Kia Pride
Kia Pro Cee'd Kia Sephia

Kia History

"Arise from Asia," the translation of Kia's name, is exactly what Kia did in the early 1990s, seemingly out of nowhere. But the South Korean automaker has been in existence since 1994, as a bicycle and later truck manufacturer. In the 1970s, it was the first Korean automaker to produce the internal combustion engine, and the first to produce a passenger car.

Second only to Korean rival Hyundai, Kia's motto was quality cars, with a strong emphasis on safety and low-cost affordability. Its first appearance in the U.S. was as the Ford Festiva in 1987, essentially a rebadged Kia Pride. With a growing Korean economy, Kia decided to launch its first car in the U.S., the Sephia sedan. Its marketing strategy was to introduce the car gradually, starting in the West Coast and moving across the country. Word of mouth about the economy cars quickly enhanced Kia's reputation and the carmaker soon introduced its compact Sportage SUV, which went on to win several awards and a spot on many top ten lists.  

Kia was looking to take over Japan's slot in the compact economy car segment, and in some markets the Sephia even outsold the Protege. However, labor problems, Korea's new openness to foreign imports, and the Asian financial crisis in the 1990s led to Kia declaring bankruptcy. It was acquired by Hyundai in 1998, with a renewed emphasis on quality and reliability.
With Hyundai's guidance, Kia introduced more sedans, including the mid-sized Optima and subcompact Rio. The Spectra was a small, but sporty little hatchback and sedan. The Sportage continues to be a popular SUV choice, especially now that it's moved into the crossover segment, and the Sedona minivan was rated as one of the safest minivans by the Insurance Institute. In 2003, Kia had sold over one million vehicles in the U.S., and it is continuing to expand its lineup today, with the recent Sorento SUV and the new 2007 Rondo, a small crossover with three rows of seating.