About Us

Why Buy from Whiteface Ford in Hereford, TX? Whiteface Ford is proud to be the only locally owned Ford dealer in the Texas Panhandle, where we specialize in providing first-rate auto sales and service to every person who sets foot on our lot. We deliver a personalized approach to car sales that's spearheaded by our owner, who you'll see in the store daily! It's this dedication to customer service that's helped us build a reputation as a trustworthy Ford dealership in Hereford.

Our Amenities

  • coffee and other beverages

Service Info

Service Hours

Dealer Reviews

Based on 8 reviews
All reviews are verified visits to the dealer. – Learn More
Jan 3, 2026
Omar Herrera was very professional. Made the purchase of this vehicle very easy. Was very helpful in getting me the best deal for my money. Will recommend this dealership to anyone.
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Jacob
Oct 5, 2025
Tim was great and the dealership experience was amazing!!! I will be going back.
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Sep 13, 2025
They use a robot for most communication. They advertised trucks they didn’t have. In fact they said they sold a while back even though they had just listed them. They don’t listen to customers very well. They will try and sell you everything on the lot even though it’s not even close to what you inquired about. Seem like nice guys, just not very observant.
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Mar 17, 2025
Very satisfied at every level of the deal. Make them your first call if your looking for great professionals.
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Jack
Sep 9, 2024
It was ok we just couldn't agree on price good response time but we were too far apart
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Bob
Aug 15, 2024
They are very helpful
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Aug 14, 2024
Contacted me several times based on availability of the truck. They made sure vehicle was checked out a second time. Fixed an issue that they didn’t have to and went above and beyond other dealers in other ways as well.
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Lester
Jun 23, 2024
I requested info and showed interest in the truck they had listed on CarGurus on a Sunday and they had the deal done and home with the truck Tuesday morning. Great experience!
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Dec 16, 2023
Never really contacted me whether the truck was still available ,received a text 10 days later that it was sold
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Oct 25, 2023
Dealer responded by both text and email and included videos/images and worked to get my loan approval. Great place.
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5
Sep 4, 2023
good people, just cant fit my budget
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Jul 22, 2022
The guy who help me he did a good job he try to help all he could, the truck had a lot of details no back up camara driver window doesn’t work, bad tires, check engine light on
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mark
Feb 3, 2022
excellent response
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Aug 1, 2021
The salesman was very helpful, but we decided to go with a 350 ( bigger truck) somewhere else
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Harry
Jun 27, 2021
The dealer contacted me and provided the information regarding the truck he had for sale. I decided the cost of the truck was over my budget and it had a diesel engine which I didn't want. The salesman was very helpful, very professional and courteous. Overall, seems like a good place to buy a vehicle.
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Bennie
Mar 27, 2021
Very impressive
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Dec 10, 2020
I received a call back very quickly.
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Oct 15, 2020
I want to thank the salesman for getting back with me with pictures of the Chevy 3/4 truck ,we didn’t make a deal but I am sure what I am looking for will come about soon. Need one low miles 2005-2009.
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Oct 2, 2020
Excellent response time
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Mark
Sep 21, 2020
Great customer service and fair price
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Jan 24, 2020
Great
1 of 3 people found this review helpful.
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Steven
Dec 24, 2019
great customer service, staff was friendly and open to all questions...
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Cristian
Nov 1, 2019
Fast and Easy very helpful and patient
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Aug 2, 2019
Friendly people and easy to deal with.
1 of 1 people found this review helpful.
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Ketan
Apr 21, 2019
Quick response, great customer service.
1 of 1 people found this review helpful.
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Richard
Apr 9, 2019
Outstanding dealer, I'll buy there again.
1 of 1 people found this review helpful.
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Liz
Mar 30, 2019
Dealer has been very helpful so far! Hoping to finally have myself a reliable awd suv soon and this dealer seems to really want to help me to achieve that
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Mar 29, 2019
I waited for over a week for them to come up with pictures of a pick-up. Got tired of waiting and moved on else where.
2 of 2 people found this review helpful.
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Jul 21, 2018
Myra from Whiteface Ford has been a great help to me. She's back and forth with me, making sure she answered any questions I have about the Escalade. Hopefully by Monday, I hope to hear from my bank and see if we can work out a deal.
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Jeff
Jul 21, 2018
Very responsive.
0 of 1 people found this review helpful.
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Albert
Oct 26, 2017
The dealer has contacted me several times and seems very interested in helping me. I drove several of their trucks and they were very helpfull
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Jamie
Apr 27, 2017
They called and when we made an offer they refused. Did not try to come down, nor was she interested in helping us find something that might work. I emailed her a week ago and still have not heard anything back.
2 of 2 people found this review helpful.
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Apr 28, 2017
Response from current dealership:
Jamie called the dealership and made a ridicules offer on one of our vehicles.  We told her that we would negotiate with her but she need to come drive the vehicle, let us look at her credit, She refused to do any of that so we marked it as a dead sales lead.  
John
Feb 7, 2017
I asked for an online quote and get the runaround. I have to drive 45 minutes to their place in order to get the price.
0 of 1 people found this review helpful.
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Mike
Jan 19, 2017
Mike Swafford is an excellent salesperson and we bought a car from him!
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Jennica
Sep 11, 2016
They didn't show me this car show me another something I did not want and showed me another car would not turn on bad then they said they would call me back still haven't received a call!!!!!
1 of 1 people found this review helpful.
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Pamela
Jun 8, 2016
We were very pleased with the whole experience with Whiteface Ford in Hereford TX. Ben Blakenhagen was very helpful with the whole process. He contacted us quickly and answered all our questions. A very kind and helpful gentleman. We purchased the vehicle and they had it ready the next day. Thank you!
1 of 1 people found this review helpful.
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May 5, 2016
Nice folks, we did not purchase from them but they did contact us and were very eager to help.
1 of 1 people found this review helpful.
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Scott
Feb 1, 2016
Great follow up but the truck I was looking for sold quickly. I would have no issue buying from this dealership.
1 of 1 people found this review helpful.
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K
Dec 18, 2015
I received a call back from Mike Swafford with Whiteface Ford within 5 minutes of my request via email. He was very professional and even drove the vehicle 47 miles to me for a test drive. THANKS Mike!
2 of 2 people found this review helpful.
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Nov 11, 2015
Mark was great about the whole thing.
1 of 1 people found this review helpful.
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Nov 11, 2015
Response from current dealership:
Thank you Larry! We value your business and our relationship with you.
Joe
Jul 20, 2015
Helpful. Received call backs regarding other vehicles.
1 of 1 people found this review helpful.
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RoseMary
Mar 3, 2015
Got dealer sheet sent for a DIFFERENT car more expensive they were supposed to call me back after I contacted them THREE times Never got response back
1 of 1 people found this review helpful.
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