why are your values so far above KBB retail numbers?

Asked by Mar 18, 2015 at 07:08 PM about the 2006 Jaguar XK-Series XKR Convertible

Question type: Shopping & Pricing

why are your values in your advertisements so much above the KBB retail value site?

3 Answers


Cargurus is a listing site only. Dealers can ask anything they want, usually higher because they know people like to haggle.


I'm a no-haggle dealer, so all of our cars are always priced below KBB, Edmunds and NADA pricing, sometimes thousands below. The discrepancy between the three sites (ESPECIALLY with pickup trucks) can be frustrating for everyone involved. Every dealer is different- I work on the theory of "less profit, turn the car over and sell it," vs. the typical "well, maybe there's ONE person out there that would pay through the nose for this car."


Car Gurus does not put a value on a car advertised. The seller can ask any amout they would like, dealer or individual. It is up the buyer to know what the car is worth.

Your Answer:


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