Is the "Dealer Price" the actual bottom line price?

Dealer price is usually referred to as Asking price. Every dealer is different on what they will try to charge you as far as fees and total price. Destination fees apply to new cars. Shipping is in most cases paid by you if that will be included. So negotiate away.

I never treat the advertised price as the bottom line because I offer less. Dealers will almost always play sh*tty little dealer games so go prepared and read everything before you sign!